The Honest brand also launched its new skincare line called the Honest Beauty Clearing Collection exclusively with Ulta Beauty (ULTA) both online and in stores.
Founder Jessica Alba said the company sees a huge opportunity to meet the needs of the clean and conscious beauty consumer with the Ulta Beauty partnership.
Shares of HNST rose 3.26% premarket to $3.48 vs. the 52-week trading range of $2.55 to $14.59.
Shares of ULTA slipped 0.45% premarket to $392.50 vs. the 52-week trading range of $331.02 to $438.63.
Image and article originally from seekingalpha.com. Read the original article here.